Workshop on the packaging of unhealthy products
Client: European Parliament
Milieu Ltd has supported the Directorate General for Internal Policies of the European Parliament in the organisation of the workshop on 'The packaging of unhealthy products'.
The aim of the workshop was to exchange views on the marketing power of packaging, its effects on consumers’ behaviour, the role of packaging in health promotion and disease prevention as well as on the regulatory framework applicable to the packaging of unhealthy products.
The workshop was hosted by Ms Glenis WILLMOTT (MEP) and Mr Alojz PETERLE (MEP), Co-chairs of the Health Working Group within the ENVI Committee.
Milieu Ltd provided logistical support to the European Parliament for the organisation of the workshop. Milieu staff has identified and contacted experts with extensive experience in the area of packaging of consumer goods with detrimental effects for health as well as arranged their participation.
Milieu staff drafted the press releases for the workshop (both before and after the workshop) and the final workshop report.